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PRIVACY POLICY
SECTION 1 – WHAT DO WE DO WITH YOUR INFORMATION?
When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.
Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.
SECTION 2 – CONSENT
How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.
How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at darren@heyhealthymedia.com or mailing us at: The Perfect Black T 6609 Paseo San Lucas Lane, Austin, TX 78744, United States.
SECTION 3 – DISCLOSURE
We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.
SECTION 4 – WooCommerce
Our store is hosted on WooCommerce Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
See WooCommerce Privacy Policy for more information.
SECTION 5 – THIRD-PARTY SERVICES
In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.
Links
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
SECTION 6 – SECURITY
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.
COOKIES
The Perfect Black T may use cookies, web beacons, tracking pixels, and other tracking technologies when you visit our website theperfectblackt.com, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”) to help customize the Site and improve your experience.
We reserve the right to make changes to this Cookie Policy at any time and for any reason. We will alert you about any changes by updating of this Cookie Policy. Any changes or modifications will be effective immediately upon posting the updated Cookie Policy on the Site, and you waive the right to receive specific notice of each such change or modification.
You are encouraged to periodically review this Cookie Policy to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Cookie Policy by your continued use of the Site after the date such revised Cookie Policy is posted.
USE OF COOKIES
A “cookie” is a string of information which assigns you a unique identifier that we store on your computer. Your browser then provides that unique identifier to use each time you submit a query to the Site. We use cookies on the Site to, among other things, keep track of services you have used, record registration information, record your user preferences, keep you logged into the Site, facilitate purchase procedures, and track the pages you visit. Cookies help us understand how the Site is being used and improve your user experience.
TYPES OF COOKIES
The following types of cookies may be used when you visit the Site:
Advertising Cookies
Advertising cookies are placed on your computer by advertisers and ad servers in order to display advertisements that are most likely to be of interest to you. These cookies allow advertisers and ad servers to gather information about your visits to the Site and other websites, alternate the ads sent to a specific computer, and track how often an ad has been viewed and by whom. These cookies are linked to a computer and do not gather any personal information about you.
Analytics Cookies
Analytics cookies monitor how users reached the Site, and how they interact with and move around once on the Site. These cookies let us know what features on the Site are working the best and what features on the Site can be improved.
Our Cookies
Our cookies are “first-party cookies”, and can be either permanent or temporary. These are necessary cookies, without which the Site won’t work properly or be able to provide certain features and functionalities. Some of these may be manually disabled in your browser, but may affect the functionality of the Site.
Personalization Cookies
Personalization cookies are used to recognize repeat visitors to the Site. We use these cookies to record your browsing history, the pages you have visited, and your settings and preferences each time you visit the Site.
Security Cookies
Security cookies help identify and prevent security risks. We use these cookies to authenticate users and protect user data from unauthorized parties.
Site Management Cookies
Site management cookies are used to maintain your identity or session on the Site so that you are not logged off unexpectedly, and any information you enter is retained from page to page. These cookies cannot be turned off individually, but you can disable all cookies in your browser.
Third-Party Cookies
Third-party cookies may be place on your computer when you visit the Site by companies that run certain services we offer. These cookies allow the third parties to gather and track certain information about you. These cookies can be manually disabled in your browser.
SECTION 7 – AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
SECTION 8 – CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
SECTION 9 – WEBSITE ACCESSIBILITY POLICY
The Perfect Black T (the “Company”) is committed to ensuring full and equal access to the goods, services, facilities, privileges, advantages, and accommodations provided by and through its websites (“Websites”) and digital/mobile applications (“Mobile Applications”) through effective communication based on the Web Content Accessibility Guidelines 2.1 Level A and AA Success Criteria (the “WCAG 2.1”) from the Web Accessibility Initiative of the World Wide Web Consortium for all customers, potential customers, guests and their companions (collectively, “Customers”) with disabilities.
Maintenance of Policy. The Perfect Black T will review, update and maintain this Website Accessibility Policy on an annual basis or more frequently.
Version. This Website Accessibility Policy is effective as of February, 2020 and supersedes all prior versions hereof.
Responsibility and Ownership of this Policy. The responsibility and ownership of this Website Accessibility Policy will be assigned to the Web Accessibility Coordinator.
Distribution of Policy. The Perfect Black T will, on an annual basis or more frequently, distribute this Website Accessibility Policy to all employees and contractors who have responsibilities for website content, mobile application content, technical support related to Company Websites or Mobile Applications. This Website Accessibility Policy will be maintained and made available to affected Company employees and contractors in the same manner as similar policy documents affecting Company operations and Customer interaction.
Website and Mobile Application Accessibility Training.The Perfect Black T will, on an annual basis or more frequently, provide training to website content personnel on how to achieve effective communication and conform website content and mobile applications with the WCAG 2.1. Website content personnel shall also receive this training when they are hired into a position that includes such a role.
Web Accessibility Coordinator. The Perfect Black T will designate an employee as The Perfect Black T’s Web Accessibility Coordinator:
- The Web Accessibility Coordinator will be knowledgeable with the requirements of Title III of the ADA, the WCAG 2.1, and website accessibility generally;
- The Web Accessibility Coordinator will hold the ultimate responsibility for ensuring The Perfect Black T’s compliance with this Website Accessibility Policy;
- The Web Accessibility Coordinator will report directly to the Executive Owner;
- The Web Accessibility Coordinator will involve the appropriate Company departments in discussions and analyses regarding website and mobile content accessibility.
- The role, identity, existence and contact information for the Web Accessibility Coordinator will be publicized to employees, contractors and Customers in the ordinary channels relating to website access and use.
Automated Website and Mobile Application Accessibility Testing. The Perfect Black T will perform automated accessibility tests of its Websites and Mobile Applications at least once annually to identify any instances where its Websites and Mobile Applications are not in conformity with WCAG 2.1. The results of this testing will be provided to the Web Accessibility Coordinator to be evaluated and addressed.
User Accessibility Testing. The Perfect Black T will perform, on an annual basis or more frequently, testing for usability of its Websites and Mobile Applications by individuals with different disabilities, including at a minimum individuals who are blind or have low vision, individuals who are deaf or hard of hearing and individuals who have physical disabilities affecting manual dexterity (such as those limiting the ability to use a mouse). Testing shall include the use and access to the primary features ofThe Perfect Black T’s Websites and Mobile Applications, such as the creation of an account, logging-in to an existing account, viewing goods, selecting items and placing them in the virtual shopping cart, checking out and paying for items in the virtual shopping cart, and scheduling delivery or pick-up. The results of this testing will be provided to the Web Accessibility Coordinator to be evaluated and addressed.
Website Accessibility Consultant. The Perfect Black T shall retain an accessibility consultant which is knowledgeable about website and mobile content accessibility, development, structure and testing to serve as a resource for The Perfect Black T’s existing development infrastructure. The Website Accessibility Consultant will provide The Perfect Black T advice on:
- Achieving WCAG 2.1 AA conformity for The Perfect Black T’s Websites and mobile apps;
- Testing protocols, methodologies and result analysis;
- Internal Development Guideline best practices for ensuring the development, maintenance and updating of Website and Mobile Application content which conforms with WCAG 2.1 AA standards and achieves effective communication; and
- Company development team training to achieve conformity with WCAG 2.1 AA standards and effective communication.
Development Guidelines. The Perfect Black T shall create, maintain, and update Website and Mobile Application Development Guidelines that mandate effective communication through conformity with WCAG 2.1 AA standards where technically feasible. The Development Guidelines shall treat the elimination of bugs that create accessibility barriers, including those that create nonconformance with WCAG 2.1 AA, with the same level of priority (e.g., speed, resources used to remediate) as any other equivalent loss of function for individuals without disabilities.
Complaint and Policy Modification Request Channel. The Perfect Black T shall provide an email and telephonic communication channel for its Customers to make complaints regarding the accessible features of the Websites or Mobile Applications, or to make a request for The Perfect Black T to modify an existing policy. This complaint/modification request channel shall be prominently displayed and directly linked from the Websites’ homepages, with a statement of The Perfect Black T’s policy to ensure that persons with disabilities have full and equal enjoyment of the goods, services, facilities, privileges, advantages, and accommodations of The Perfect Black T through its Websites and its Mobile Applications. The Websites homepages shall include an email address and a telephone number that customers with disabilities who are experiencing technical difficulties with the Websites or Mobile Applications can request assistance. The Perfect Black T will establish and maintain procedures to evaluate all disabled access-related requests for a new service or to modify an existing service to accommodate a Customer’s individual needs. The Perfect Black Twill evaluate such requests on the basis of the Customer’s needs and disability and take action to fulfill such requests, propose an alternative or, if appropriate, deny the request. Company agents will promptly communicate all website and mobile content complaints and policy modification requests to the Web Accessibility Coordinator, who will maintain and keep records of such requests. The Web Accessibility Coordinator will review such requests to ensure that they are reasonably, promptly and effectively responded to.
Third Party Content. If The Perfect Black T uses or integrates third-party plug-ins or content in its Websites or Mobile Applications, then The Perfect Black T shall obtain reasonable representations, warranties and assurances from such third-parties that the provided content conforms to WCAG 2.1 AA standards, and/orThe Perfect Black T shall undertake reasonable efforts to test and confirm that such content conforms to WCAG 2.1 AA standards.
QUESTIONS AND CONTACT INFORMATION
If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Compliance Officer at darren@heyhealthymedia.com.
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